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Advantages and Disadvantages of a Corporation

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Advantages and Disadvantages of a Corporation

A corporation is a company recognized by the State as a government body that differentiates itself from its proprietors. An organization may be owned by individuals or other entities, and ownership is easily transferable through the purchase and sale of shares. Since a corporation has it’s own limited company, it may access arbitration on its own, safeguarding its owners from personal liability. We discuss advantages and disadvantages of a corporation in detail.

As advised by llcguys.com – “since a corporation has it’s own limited company, it may access arbitration on its own, safeguarding its owners from personal liability.

A corporation is a legal entity that is distinct and separate from its owner and monitor web activity. Corporations enjoy most of the rising responsibilities that individuals possess. The corporation has the right to lend and borrow money, enter contracts, hire employees, and own property. The corporation advantages and disadvantages should be considered before you incorporate your business. 

How Corporation Work:

A corporation is a completely separate limited liability company, providing the safeguards of liability for the personal assets of each owner. corporations can conduct thorough any business venture as well as the activities needed to undertake the business, such as entering into agreements, owning investments, borrowing the money, employing people, attempting to sue, and getting sued.

Corporation Working Bodies:

Each shareholder normally receives one vote per share in the election of the directors. The Board of Directors oversees and often hires a management team to manage the day-to-day operations of the corporation. In general, each owner of the corporation owns a percentage of the corporation based on the number of shares held by the corporation. Since the shares of a corporation are easy to buy or sell, the ownership of a corporation is easy.

Types of Corporation:

There are many categories of corporations, such as C corporations, S corporations, B corporations, closed corporations and non-profit corporations. Every one has its own advantages and disadvantages. Some alternative solutions to corporations include limited partnerships, joint ventures, LLCs and cooperatives.

Advantages and Disadvantages of a Corporation:

Advantages of a corporation:

There are so many benefits to form a corporation, including small liability protection, easy financial transaction, continuity planning, better access to resources and (depending on the corporate structure) infrequent tax advantages. The legal entity of your corporation and the advantages you start receiving from it will vary depending on the specific nature of your business.

  • More money for investment

To raise money, a corporation sells ownership (stock) to anyone interested, or a corporation can also raise money.

  • Build Credibility

The more stable form of business organization is corporate form than other forms of business organization. Additionally, when you build-up a corporation, you can engage top talent in the market to spread your business instantly. Thus, a corporation transfers your business’s credibility to suppliers; clients are other stakeholders of the business. 

  • Limited liability

Limited liability means that the business owners are responsible for losses only up to the amount they invest. Suppose the company goes ruined or no money has left to pay back the lenders or creditors. In that case, the money which the shareholders invested into the company will be utilized to pay back the lenders and creditors. Thus, the shareholders will lose the amount they invested. Lenders and creditors, although, have no claim on the assets and personal properties of the owners.

  • Separate Entity

Corporations are also examined as separate entities from their shareholders. It’s the primary reason why corporations are limited liability. But, that is not the only advantage of being a separate entity.

  • Protection of personal financial loss:

A corporation provides its owners with more personal asset liability protection than any other type of entity. For instance, if a company is sued, the shareholders are not personally liable for debts and obligations or legal obligations – even if the corporation does not have enough extra income in the investments to be repaid. Protection of personal liability is one of the main reasons for this.

  • Security and existence of business:

Corporation possession is premised on a shareholding percentage that provides much more adaptability than other types of entities in terms of taking property and reinforcing the business over the long term.

  • Access of investment:

Since most corporations sell possession through publicly listed shares, they can possibly increase money by selling their shares. This access to money is a privilege that other types of entities do not have. It’s great not only for growing the company, but also for rescuing a corporation from losing money in times of need.

  • Tax advantages: 

Though other corporations (C corporations) are liable to tax, other large corporations (S corporations) have tax benefits depending on how their resources are distributed.

  • Size

Corporation has the size and resources to take advantage of opportunities anywhere in the world.

Disadvantages of a Corporation:

A corporation may not be for everyone, and it could eventually cost you more money and time than it’s good enough to justify. Before you become a corporation, you ought to be aware of the possible drawbacks: There is a long and complex approval process, you should first pursue rigid procedures and processes, it can be costly, and you may be counted heavily depending on corporation structure.

  • Double taxation

As mentioned above, corporations are separate entities, as it may be advantageous for several reasons. It also means that a corporation, as a separate entity, will be required to pay its taxes. When a corporation is taxed, it can give out any earnings to its shareholders in dividends.

For each shareholder, these dividends are then taxed again. It means earnings made by shareholders through corporations are based on double taxation.

  • long and complex approval process:

The overall process of integration is mostly a lengthy . You would have to go through lengthy documentation to properly identify and report the features of the organisation and its possession.You need to draught and maintain corporate by-laws, appoint a board of directors, enter into an agreement to change the ownership of shareholders, issue stock certificates etc.

  • Rigid procedures and processes:

Along with the long and complex application process, there is the amount of time and energy necessary to actually maintain a corporation and adhere to the rules. You need to know a bunch of niceties and heavy legislation to sustain your corporate status. For example, you ought to pursue your by-laws, sustain a board members, hold monthly conference, keep a board members’ minutes and draw up annual reports.

  • Cost-effective:

Corporations are expensive to build and start operating. It may be easy for established corporations to start raising capital through the sale, but it may be expensive to establish and maintain a corporation. You will likely need to have a lot of start-up capital to run a corporation, in addition to paying filing fees, ongoing fees and higher taxes.

  • Independent management

Suppose there are plenty of investors having no apparent majority interests. In that case, the management team of a corporation can set off the business without any real oversight from the owners.

Let’s have a quick overview of the pros and cons of the corporation:

Advantages of corporation Disadvantages of corporation
  • Limited liability
  • More money for investment
  • Size
  • Perpetual life
  • Ease of drawing talented employee
  • Ease of ownership change
  • Separation of ownership
  • Extensive paperwork
  • Two tax return
  • Lengthy application process
  • Independent management
  • Initial cost
  • Conflict with stockholder and board
  • Termination difficult

Conclusion:

Corporations are among the most developed aspects of business. They differ in many respects from relatively small types of enterprises, such as sole proprietorships. As a type of business, there are many advantages and disadvantages of a corporation.

The advantages are small liability protection, easy financial transaction, continuity planning, better access to resources and (depending on the corporate structure) infrequent tax advantages and the disadvantages are long approval process, rigid paper work and cost effective.

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Competitive Intelligence Tools You Need to Know About

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In today’s digital age, businesses can no longer operate in isolation. Fierce competition is now the norm, with new players entering the market and competitors looking to expand their offerings and reach. To thrive in this demanding environment, you need to be armed with information about your competitors and the more comprehensive marketplace. Knowing which intelligence tools are right for your business can be tricky with so many different intelligence tools.

What is Competitive Intelligence?

This is the process of collecting and analyzing data about your competitors. This data can include their business model, target audience, strengths and weaknesses, and marketing strategies. 

Market Research tools

The best way to gather data on your competitors is to use market research tools to analyze their websites, social media, and other online assets. These tools can help you discover your main competitors and what they’re doing to compete with you. They can also help you gather data on your customers and potential customers to improve your marketing efforts and target the right people.

Google Analytics 

Google Analytics is an intelligence tool that you can use to track your website traffic, understand your audience, and measure the effectiveness of your digital marketing campaigns. This will help you know the most popular pages and the paths customers are taking through your site. This allows you to identify any areas of improvement or potential bottlenecks that keep visitors from converting. 

TrackMaven

If you’re focused on keeping tabs on your competitor’s marketing activities, TrackMaven is an intelligence tool that can help. This tool offers a complete overview of your competitors’ marketing strategies, including data on their website traffic, social media engagement, and advertising activities. It can even help you identify what new marketing strategies your competitors might be considering by showing spikes in certain activities. 

Crunch Base

CrunchBase is an intelligence tool that allows you to track your competitors’ funding, acquisitions, and other financial activities. CrunchBase can track funding rounds, acquisition deals, expiring capital, and other economic activities related to your competitors. This can help you determine where your competitors are getting their funding, how much money they have in the bank, and how successful their latest investment rounds were. 

Moat 

Moat is a market research tool that you can use to track the performance of your digital ads, see how your competitors’ ads perform and discover new ad networks to run your campaigns on. This can assist you in determining how successful your competitors’ websites are and see how many visitors they receive. You can also use Moat to track your competitors’ search engine ranking to see how successful their SEO campaigns have been.

Ahrefs 

Ahrefs is a marketing analytics tool that you can use to track your SEO performance and determine what the competitors are doing for SEO. It also enables you to track your content performance and see where your articles are shared online. 

 NetBase Quid 

Netbase Quid is an intelligence tool that enables you to track your brand and your competitors’ online presence. It allows you to gather insights into your competitors’ products, audiences, and marketing strategies. You can also use Netbase Quid to track your competitors’ press releases and other marketing materials, such as videos and podcasts. It integrates with your existing CRM software like Salesforce, so you can easily track your marketing activities against your competitors’.

SEMrush

SEMrush is a popular tool that enables you to track and analyze your competitor’s search engine optimization (SEO) efforts. This will give you awareness of what keywords they are targeting, the keywords driving traffic to their site, and what might be driving visitors away. This will allow you to identify potential opportunities for your business and uncover SEO challenges that your competitors are facing. These intuitions will enable you to optimize your website and marketing efforts better and identify weaknesses in your competitors’ strategies.

Google Alerts

Google Alerts enables you to set up email notifications when new content is published online related to your chosen keywords or topics of interest. You can use Google Alerts to stay on top of your competitors’ activities. Competitive intelligence professionals use Google Alerts to keep tabs on what their competitors say and publish on the web.

Conclusion

Competitive intelligence is a crucial part of any business strategy. Intelligence tools can help you get insight into your competitors’ strengths and weaknesses and give you actionable data to improve your marketing efforts. There is no one-size-fits-all approach to intelligence, so you must choose the right tools for your business and understand how to use them efficiently.

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The Advantages and Disadvantages of Content Marketing

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The Advantages and Disadvantages of Content Marketing

We love content marketing at Strawberry Forge. And we want our clients to love it as well. There are many upsides to having a detailed strategy in place, but we’re nothing if not honest, and we understand that some companies may think it’s not right for them.

If you’re on the fence, we put together this brief guide to explain the main advantages and disadvantages of content marketing.

Advantages of Content Marketing

Building Your Brand

Almost every business wants to be seen as a thought leader in their industry; it’s how you make a name for yourself. The type of content you produce can help with that.

Articles that are helpful and well-researched show that you know your stuff. And the more content you put out there, the more chances you have to make an impact.

We mentioned above that content has to be helpful. When someone lands on your article, they’ll be looking for a solution to their problem. If your advice hits the nail on the head, you start to create a level of trust with your reader. In turn, this makes your company the one they turn to when they’re ready to have a conversation.

Content marketing is also far-reaching. The right keyword research will place your articles at the top of Google search pages — that means you have the potential to be seen by hundreds if not thousands of individuals.

Long-Lasting

The problem with traditional marketing (print, TV etc.) is the very limited shelf life. Once it’s been seen… that’s it — unless you keep paying for advertising space.

Put your content on the internet, however, and it will still be there five, ten and even twenty years from now. To make sure articles remain in good positions on search engines, they will need a little refining over time, but it’s much easier to tweak existing content than it is to create new pieces from scratch.

Whether you put time aside to write articles yourself, or you choose to contact a marketing agency to help, it will be a worthwhile investment. A couple of hours and a relatively small spend will result in years of lead generation.

Disadvantages of Content Marketing

The Waiting Game

One of the biggest reasons why some companies choose not to go with content marketing is time. We’re upfront about the fact it will take a few months for articles to pick up steam and be recognised by search engines.

And if content doesn’t rank in the expected positions, it can mean more work is needed. A poor quality website will hurt your chances of ranking, and articles may need to be rewritten with new keywords in mind.

At the start, it is trial and error, but sticking with it can yield great results as long as you have the patience.

Constant Input

Search engines like content a lot. In fact, they rank websites that continuously produce content much higher than sites that only publish a couple of generic blogs a year.

This means you’ll need:

  • Time to write
  • A huge number of topics to write about
  • The skills to track success and amend your strategy

If you don’t have these resources at hand, we have the perfect solution.

Let Strawberry Forge Manage Your Content Marketing

It’s like we said in the introduction; Strawberry Forge loves content marketing. We’ve saved our clients countless hours by taking the pressure off their teams, and our expertise gets content in front of the right audience.

Our detailed strategies involve a two-pronged approach; we’ll get the full potential out of your existing assets, and create new marketing routes to ensure all bases are covered.

To learn more about how we work and the results you can expect, make sure to check out our website.

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Everything You Need to Know About CPaaS

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Everything You Need to Know About CPaaS

In your search for ideal communication platforms, you may have heard of CPaaS, but what is it and the benefits? How does it compare to other options? Is it worth investing in a CPaaS platform for your business? Read on to learn more about CPaaS and why you need it for your business.

1.    What is CPaaS, and what are its benefits for businesses?

What is CPaaS? CPaaS (Communications Platform as a Service) is a cloud-based platform that provides businesses with the infrastructure and tools to build and launch their communication services. It includes everything from voice and video calling to text messaging and chatbots.

CPaaS platforms are typically very easy to use and require no coding or technical expertise. It makes them an ideal solution for businesses of all sizes, from start-ups to large enterprises. CPaaS platforms offer several benefits for businesses, including increased flexibility, lower costs, and faster deployment times. They also make it easy to scale up or down as your business needs change.

2.    How does CPaaS work?

CPaaS platforms provide developers with a set of APIs that they can use to add voice, video, and messaging capabilities to their applications. The APIs abstract the underlying infrastructure, making it easier to develop and deploy communications-enabled applications. Different CPaaS providers offer various features, so choosing a platform that provides the right mix for your needs is essential.

3.    What features should you look for when choosing a CPaaS provider?

Choosing a communications platform as a service provider can be daunting. However, there are a few key features that you should always look for in a CPaaS provider. First, the provider should offer a wide range of features and services. This way, you ensure that the provider has the tools you need to support your business communications.

Second, the provider should have a robust and reliable infrastructure. It ensures that your communications will always be available when you need them. Finally, the provider should offer excellent customer support. This way, you’ll have issues resolved quickly. Some standard features include:

  • Voice and video calling
  • Text messaging
  • Chatbots
  • Conference calling

4.    How much does CPaaS cost, and what are the payment options?

Most CPaaS providers offer a subscription-based pricing model. You pay a monthly fee for access to the platform and its features. The amount you pay will vary depending on the provider and the services you need. Many providers also offer a free trial to test the platform before committing.

5.    What are the deployment options for CPaaS?

CPaaS platforms are deployable in several ways. The most common deployment option is the cloud. The platform is hosted by the provider and accessed over the internet. However, some providers also offer on-premises deployments, which means that the platform is installed on your servers and accessed over your company’s network.

CPaaS platforms are designed to be highly customizable, giving businesses the ability to tailor the features and functionality to their specific needs. It includes the ability to add or remove elements, change the user interface, and integrate with other software applications.

Endnote

CPaaS is a powerful tool that can help businesses build and deploy communications-enabled applications quickly and easily. By choosing the right CPaaS provider, you’ll have everything you need to communicate with your customers and employees effectively.

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