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How metal estimating services help the constructor in making estimation?



How metal estimating services help the constructor in making estimation

In the construction industry, to build the structures like bridges, buildings and many more you need metals estimating services. In order to get an idea of how much you will be spending on a project, you need estimation services. If you want to know why estimation services of metal work are important in building a home, then read this article.


Metal estimating services are very important for the construction of any building. You can use metal in every construction project. So, one cannot take the risk of having inaccurate cost estimation of metals in its construction project. However, the various kinds of estimation are included in the construction business. Similarly, there are many more estimates included in the calculation. As every builder wants their project to be successful. That is the reason they choose the best estimate service to get better results. Also, there is always a lot at stake when it comes to construction projects.

So, if you’re not sure about your project. Then you can choose the best estimating company.  That can ease the estimating process and provide a vast variety of options in limited time. They have a team of experts who have been working in this field for years and they know how to give the best solution to your problem. This can save your time and money from wasting on unnecessary things.

Pros of estimating services before starting!

There are many benefits of using metal estimating services for your project, like cost savings, improved productivity, higher profits, and so on. It has become easier for builders and contractors to do their job without any hassle because now they don’t need to spend a lot of money on hiring an expert estimator. All they need is a computer with internet access and software that can help them make accurate estimates easily.

Further, estimation of metal work services is determined to work for the project and estimates the cost accordingly. You can estimate the cost by considering the material, labor, and machinery required for completing the construction project. The construction estimating services providers of metal work give you a complete idea of how much cost you would incur on different aspects. This helps you to get a clear picture of the total estimated expenditure on the project beforehand.

Some other benefits

  • They will help you to save time. You can save your time as you can hire your own professional estimator who can provide faster and accurate results with full dedication.
  • You will be able to save labor costs. As these service providers have experienced workers who can give quality work in less time these services will save your labor cost too.
  • You can reduce your risk. As these service providers have experienced workers so they will reduce your risk by providing you correct results for your project. Which is more important for a healthy business.

Hiring metal estimating services and construction estimating services

With detailed estimates, you can set a budget for your construction project and plan it in a better way. The estimates you get by the experts get prepared after considering all the aspects that affect the cost. Also, helps to  determine the total estimated expenditure. Since they have years of experience in providing such services. They know all things that the clients need at various stages of construction. They provide you with an accurate estimate. So, that there is no financial strain caused due to miscalculation or extra expenses after starting the project. In services of metal estimation, you can get a rough idea about how long it would take to complete your construction work. So that you can decide when to start working on it and plan accordingly. They also let you know about how much steel would be required for carrying out various tasks related to construction.

Estimation includes in metal estimation

However, if you want to hire a metal estimator, then you must know what estimation they include in services of metal estimation. Some of the estimation included in the services are:

  • Take Offs

Taking off means counting or measuring the required items for a particular project. Take-offs include taking measurements of pipe, plate, studs, bolts and many other things.

  • Material Pricing

The pricing of material you can do at various levels, starting from the dealer level to the client level. So that client does not have to face any type of problem during the project.

  • Labor Pricing

Labor pricing is one of the most important parts of metal estimating services because it is labor that builds the structures or homes, so without labor pricing, you cannot estimate the cost of your project correctly.

Cost associated with metal estimation

The most important part of the construction business is the estimation of cost. These services help to know how much money would be spent in metal works. Metal is one of the most important parts of construction, so it is necessary to estimate the cost in advance. This helps to supervise whether the entire project is going under budget or not. Services of metal estimations include many types of services for determining the cost associated with a project, such as –

  • The cost of a steel structure.
  • The cost of reinforcement of steel.
  • The cost for steel stairs.
  • The cost of stair rails.
  • The cost of the balustrades.
  • The cost estimation of steel trusses.

Likewise, the service provides a report that helps you to know everything about the cost, including material, labor and other expenses. If there is any change in the plan or design, then this service helps to calculate all the costs associated with it.


Many construction companies and builders now prefer to have metal estimating services. They are the most important part of the construction business. These services help in the overall development and growth of the company. They include all the basic estimation which the client needs in metal work. They help to reduce the cost, time and labor of the project. They can provide accurate and quick work as they have professional estimators working for them.

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Competitive Intelligence Tools You Need to Know About



In today’s digital age, businesses can no longer operate in isolation. Fierce competition is now the norm, with new players entering the market and competitors looking to expand their offerings and reach. To thrive in this demanding environment, you need to be armed with information about your competitors and the more comprehensive marketplace. Knowing which intelligence tools are right for your business can be tricky with so many different intelligence tools.

What is Competitive Intelligence?

This is the process of collecting and analyzing data about your competitors. This data can include their business model, target audience, strengths and weaknesses, and marketing strategies. 

Market Research tools

The best way to gather data on your competitors is to use market research tools to analyze their websites, social media, and other online assets. These tools can help you discover your main competitors and what they’re doing to compete with you. They can also help you gather data on your customers and potential customers to improve your marketing efforts and target the right people.

Google Analytics 

Google Analytics is an intelligence tool that you can use to track your website traffic, understand your audience, and measure the effectiveness of your digital marketing campaigns. This will help you know the most popular pages and the paths customers are taking through your site. This allows you to identify any areas of improvement or potential bottlenecks that keep visitors from converting. 


If you’re focused on keeping tabs on your competitor’s marketing activities, TrackMaven is an intelligence tool that can help. This tool offers a complete overview of your competitors’ marketing strategies, including data on their website traffic, social media engagement, and advertising activities. It can even help you identify what new marketing strategies your competitors might be considering by showing spikes in certain activities. 

Crunch Base

CrunchBase is an intelligence tool that allows you to track your competitors’ funding, acquisitions, and other financial activities. CrunchBase can track funding rounds, acquisition deals, expiring capital, and other economic activities related to your competitors. This can help you determine where your competitors are getting their funding, how much money they have in the bank, and how successful their latest investment rounds were. 


Moat is a market research tool that you can use to track the performance of your digital ads, see how your competitors’ ads perform and discover new ad networks to run your campaigns on. This can assist you in determining how successful your competitors’ websites are and see how many visitors they receive. You can also use Moat to track your competitors’ search engine ranking to see how successful their SEO campaigns have been.


Ahrefs is a marketing analytics tool that you can use to track your SEO performance and determine what the competitors are doing for SEO. It also enables you to track your content performance and see where your articles are shared online. 

 NetBase Quid 

Netbase Quid is an intelligence tool that enables you to track your brand and your competitors’ online presence. It allows you to gather insights into your competitors’ products, audiences, and marketing strategies. You can also use Netbase Quid to track your competitors’ press releases and other marketing materials, such as videos and podcasts. It integrates with your existing CRM software like Salesforce, so you can easily track your marketing activities against your competitors’.


SEMrush is a popular tool that enables you to track and analyze your competitor’s search engine optimization (SEO) efforts. This will give you awareness of what keywords they are targeting, the keywords driving traffic to their site, and what might be driving visitors away. This will allow you to identify potential opportunities for your business and uncover SEO challenges that your competitors are facing. These intuitions will enable you to optimize your website and marketing efforts better and identify weaknesses in your competitors’ strategies.

Google Alerts

Google Alerts enables you to set up email notifications when new content is published online related to your chosen keywords or topics of interest. You can use Google Alerts to stay on top of your competitors’ activities. Competitive intelligence professionals use Google Alerts to keep tabs on what their competitors say and publish on the web.


Competitive intelligence is a crucial part of any business strategy. Intelligence tools can help you get insight into your competitors’ strengths and weaknesses and give you actionable data to improve your marketing efforts. There is no one-size-fits-all approach to intelligence, so you must choose the right tools for your business and understand how to use them efficiently.

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The Advantages and Disadvantages of Content Marketing



The Advantages and Disadvantages of Content Marketing

We love content marketing at Strawberry Forge. And we want our clients to love it as well. There are many upsides to having a detailed strategy in place, but we’re nothing if not honest, and we understand that some companies may think it’s not right for them.

If you’re on the fence, we put together this brief guide to explain the main advantages and disadvantages of content marketing.

Advantages of Content Marketing

Building Your Brand

Almost every business wants to be seen as a thought leader in their industry; it’s how you make a name for yourself. The type of content you produce can help with that.

Articles that are helpful and well-researched show that you know your stuff. And the more content you put out there, the more chances you have to make an impact.

We mentioned above that content has to be helpful. When someone lands on your article, they’ll be looking for a solution to their problem. If your advice hits the nail on the head, you start to create a level of trust with your reader. In turn, this makes your company the one they turn to when they’re ready to have a conversation.

Content marketing is also far-reaching. The right keyword research will place your articles at the top of Google search pages — that means you have the potential to be seen by hundreds if not thousands of individuals.


The problem with traditional marketing (print, TV etc.) is the very limited shelf life. Once it’s been seen… that’s it — unless you keep paying for advertising space.

Put your content on the internet, however, and it will still be there five, ten and even twenty years from now. To make sure articles remain in good positions on search engines, they will need a little refining over time, but it’s much easier to tweak existing content than it is to create new pieces from scratch.

Whether you put time aside to write articles yourself, or you choose to contact a marketing agency to help, it will be a worthwhile investment. A couple of hours and a relatively small spend will result in years of lead generation.

Disadvantages of Content Marketing

The Waiting Game

One of the biggest reasons why some companies choose not to go with content marketing is time. We’re upfront about the fact it will take a few months for articles to pick up steam and be recognised by search engines.

And if content doesn’t rank in the expected positions, it can mean more work is needed. A poor quality website will hurt your chances of ranking, and articles may need to be rewritten with new keywords in mind.

At the start, it is trial and error, but sticking with it can yield great results as long as you have the patience.

Constant Input

Search engines like content a lot. In fact, they rank websites that continuously produce content much higher than sites that only publish a couple of generic blogs a year.

This means you’ll need:

  • Time to write
  • A huge number of topics to write about
  • The skills to track success and amend your strategy

If you don’t have these resources at hand, we have the perfect solution.

Let Strawberry Forge Manage Your Content Marketing

It’s like we said in the introduction; Strawberry Forge loves content marketing. We’ve saved our clients countless hours by taking the pressure off their teams, and our expertise gets content in front of the right audience.

Our detailed strategies involve a two-pronged approach; we’ll get the full potential out of your existing assets, and create new marketing routes to ensure all bases are covered.

To learn more about how we work and the results you can expect, make sure to check out our website.

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Everything You Need to Know About CPaaS



Everything You Need to Know About CPaaS

In your search for ideal communication platforms, you may have heard of CPaaS, but what is it and the benefits? How does it compare to other options? Is it worth investing in a CPaaS platform for your business? Read on to learn more about CPaaS and why you need it for your business.

1.    What is CPaaS, and what are its benefits for businesses?

What is CPaaS? CPaaS (Communications Platform as a Service) is a cloud-based platform that provides businesses with the infrastructure and tools to build and launch their communication services. It includes everything from voice and video calling to text messaging and chatbots.

CPaaS platforms are typically very easy to use and require no coding or technical expertise. It makes them an ideal solution for businesses of all sizes, from start-ups to large enterprises. CPaaS platforms offer several benefits for businesses, including increased flexibility, lower costs, and faster deployment times. They also make it easy to scale up or down as your business needs change.

2.    How does CPaaS work?

CPaaS platforms provide developers with a set of APIs that they can use to add voice, video, and messaging capabilities to their applications. The APIs abstract the underlying infrastructure, making it easier to develop and deploy communications-enabled applications. Different CPaaS providers offer various features, so choosing a platform that provides the right mix for your needs is essential.

3.    What features should you look for when choosing a CPaaS provider?

Choosing a communications platform as a service provider can be daunting. However, there are a few key features that you should always look for in a CPaaS provider. First, the provider should offer a wide range of features and services. This way, you ensure that the provider has the tools you need to support your business communications.

Second, the provider should have a robust and reliable infrastructure. It ensures that your communications will always be available when you need them. Finally, the provider should offer excellent customer support. This way, you’ll have issues resolved quickly. Some standard features include:

  • Voice and video calling
  • Text messaging
  • Chatbots
  • Conference calling

4.    How much does CPaaS cost, and what are the payment options?

Most CPaaS providers offer a subscription-based pricing model. You pay a monthly fee for access to the platform and its features. The amount you pay will vary depending on the provider and the services you need. Many providers also offer a free trial to test the platform before committing.

5.    What are the deployment options for CPaaS?

CPaaS platforms are deployable in several ways. The most common deployment option is the cloud. The platform is hosted by the provider and accessed over the internet. However, some providers also offer on-premises deployments, which means that the platform is installed on your servers and accessed over your company’s network.

CPaaS platforms are designed to be highly customizable, giving businesses the ability to tailor the features and functionality to their specific needs. It includes the ability to add or remove elements, change the user interface, and integrate with other software applications.


CPaaS is a powerful tool that can help businesses build and deploy communications-enabled applications quickly and easily. By choosing the right CPaaS provider, you’ll have everything you need to communicate with your customers and employees effectively.

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